When Nike announced that Canada wouldn't get a new World Cup jersey ... fans weren't too happy. Even the players on Team Canada covered their Nike logos in protest.

So FritoLay Canada and Bauer teamed up to create an unofficial jersey, designed by 13 Canadian artists from coast to coast. And in 8 weeks, we did what Nike couldn't do in 8 months.

This was one of the first projects we did with FritoLay Canada. It worked out so well, that they selected the agency to do all the Doritos, Cheetos and FritoLay work for Canada. The campaign was also a Webby winner and shortlisted at The One Show.

When Nike announced that Canada wouldn't get a new World Cup jersey ... fans weren't too happy. Even the players on Team Canada covered their Nike logos in protest.

So FritoLay and Bauer teamed up to create an unofficial jersey, designed by 13 Canadian artists from coast to coast. And in 8 weeks, we did what Nike couldn't do in 8 months.

This was one of the first projects we did with FritoLay Canada. It worked out so well, that they selected the agency to do all the Doritos, Cheetos and FritoLay work for Canada. The campaign was also a Webby winner and shortlisted at The One Show.